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Articles on AI for business.

Straight answers for business owners: customer service, finance, admin, operations and marketing. Two new articles a week.

All articles

  1. Customer service ·

    AI for clinics: what it does at the front desk and calendar.

    Scheduling, confirmations and price questions, with clinical care left to the professional.

    Read the article
  2. Getting started with AI ·

    How to use AI in a restaurant: a practical guide to get started.

    Bookings, menu questions on WhatsApp, supplier invoices and reviews. What you can do today, for free.

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  3. Getting started with AI ·

    AI in your practice: what to do and what to avoid.

    AI handles repeated front-desk tasks. Diagnosis and treatment stay with the professional.

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  4. Getting started with AI ·

    AI for hair salons and beauty clinics, step by step.

    Booking by service, return reminders and commissions in a spreadsheet. What to do with free tools.

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  5. Getting started with AI ·

    AI in a neighborhood store: what you can do now.

    Prices and stock on WhatsApp, a catalog, supplier invoices and reviews. Start with the free tools.

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  6. Customer service ·

    Automated customer service on WhatsApp, step by step.

    What the free app does on its own and when a business needs the API with AI.

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  7. Customer service ·

    WhatsApp chatbot for business: the complete guide.

    Menu or AI, what it handles at the counter and how the bill adds up.

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  8. Customer service ·

    Greeting, away and quick replies in the app.

    The three free app features, how to turn each one on and texts ready to copy.

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  9. Customer service ·

    Auto reply on Instagram: how to turn it on.

    FAQs, saved replies and DM automations, step by step.

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  10. Customer service ·

    WhatsApp Business API: pricing for small firms.

    How Meta charges each message, what is free and how to estimate the monthly bill.

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  11. Finance ·

    Automatic bank reconciliation, step by step.

    How to match your bank statement with sales without typing line by line.

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  12. Finance ·

    How to collect from a late payer and keep the customer.

    Ready-made messages, what the law forbids, and how to automate reminders.

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  13. Marketing ·

    Google Business Profile: create, improve and reply.

    From sign-up to review replies, following the rules Google publishes.

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  14. Finance ·

    Cash flow for small business, from notebook to automation.

    How to set it up, which template to use, and how to make it automatic.

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  15. Getting started with AI ·

    AI for small businesses: a guide by area of the business.

    What artificial intelligence does in each area of a small business and where to start.

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Good to know

Questions we often get.

Who writes the articles?

The Lotaloja team. Facts come from official sources, such as laws, Brazil’s Central Bank, Sebrae and the platforms’ own help pages, checked on the publishing date.

How often do new articles come out?

Twice a week, on Mondays and Thursdays.

What is the difference between the articles and the Library?

The Library shows short examples of what AI does in each part of a business. The articles answer questions business owners search on Google, step by step.

Start with the free checkup.

Six questions and three minutes, with your Google account. You get a written list of the tasks that can be automated and decide what comes next.